Prahlad Kakkar

Advertising, Filmmaker

Indian Mumbai, Maharashtra, India

Quick Info

ProfessionAdvertising, Filmmaker
NationalityIndian
Date of Birth24/03/1950
Age76 years
BirthplaceMumbai, Maharashtra, India

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Bio/Wiki

Professional Background
  • Prahlad Kakkar is an accomplished figure in the advertising and filmmaking industry.
  • He made his film debut as an actor in 'David' (2013) playing the role of a Priest.
  • He began his journey in the film industry as an assistant director in 'Ankur' (1974).
  • He has received a Lifetime Achievement Award by the IAAFA in 1999.
  • Prahlad Kakkar is a leading Indian advertising film director and entrepreneur with over 45 years of experience in the industry.
  • He is best known for directing the iconic Pepsi TV commercial featuring Amitabh Bachchan and Sachin Tendulkar.
  • He began his career as an Accounts Executive at ASP in Delhi in 1971, later relocating to Bombay.
  • In 1972, he joined renowned filmmaker Shyam Benegal as an Assistant Director, working on films including 'Ankur', 'Nishant', 'Manthan', and 'Bhumika' between 1974 and 1977.
  • He founded Genesis Film Productions in 1977, which became one of India's leading advertising production houses.
  • He has created over 5,000 advertisements throughout his career.
  • He received the prestigious Lifetime Achievement Award from IAAFA in 2000 for his contributions to advertising and film art.
  • He is renowned for his candid and outspoken nature.

Physical Stats & More

Eye ColorBlack
Hair ColorSalt & Pepper

Educational Qualification(s)

Schools
  • St. Joseph's Academy, Dehradun
  • Sainik School, Kunjpura, Karnal, Haryana
UniversityFergusson College, Pune
DegreeGraduation in Economics (Honors)

Personal Life

ReligionHinduism
Food HabitNon-vegetarian
Hobbies
  • Scuba Diving
  • Reading Books
  • Travelling
  • Horse riding
  • Cigar smoking
Special InterestsDyslexia advocate

Relationships & More

Marital StatusMarried
Marriage Date21/01/1983

Family

FatherAmirchand Kakkar (Army officer)
MotherShashikala Kakkar
SiblingsSister - Mandakini
SpouseMitali Dutt Kakkar
Children

Career

Advertising Journey
  • In 1971, Kakkar started his career as an Accounts Executive at ASP in Delhi.
  • He later relocated to the ASP office in Bombay.
  • He began taking on filmmaking roles under Shyam Benegal in 1972, assisting him for over six years on multiple projects.
  • In 1977, he co-founded Genesis Film Production Pvt. Ltd., creating numerous ad films and gaining notable clients.
  • He established two additional production houses, Offspring and Offshoot, co-managed by his wife.
  • He relocated to the ASP office in Bombay in 1972.
  • He began assisting renowned filmmaker Shyam Benegal in 1972, working on multiple projects for six years.
  • In 1977, he founded Genesis Film Productions Pvt. Ltd., establishing it as one of India's leading advertising production houses.
  • He has won accolades at international advertising festivals including Cannes and the Lion Awards.
  • He is known for his expertise in 30-second storytelling and impactful television advertising.
  • He has directed international commercials for clients including Unilever and PepsiCo.
Noteworthy Projects
  • Kakkar is renowned for his Kamasutra advertisements.
  • He founded a scuba diving school, 'Lacadives,' in 1995 with his wife, promoting marine conservation.
  • His firm has won several accolades, including the Campaign of the Year award for Pepsi commercials.
  • He is best known for directing the famous Pepsi TV commercial featuring Amitabh Bachchan and Sachin Tendulkar.
  • In 2001, he opened Casa Amore, a wine bar and restaurant in Mumbai.
  • He co-founded the Prahlad Kakar School of Branding and Entrepreneurship.
  • He directed the iconic Pepsi TV commercial featuring Amitabh Bachchan and Sachin Tendulkar.
  • Genesis Film Productions created the short film 'Bali' in affiliation with Star One.
  • He founded Lacadives, a scuba diving school, in 1995 with his wife Mitali Kakkar at Kadmat Island in collaboration with the Government of Lakshadweep.
  • In 2001, he opened Casa Amore, an exclusive wine bar and restaurant in Mumbai.
  • In March 2002, he started 'Sarson Da Saaga', Bombay's first slow food Punjabi home-style cooking dhaba at IMAX.
  • He started a specialty tea house in Bombay, the first of its kind in the country.
  • He co-founded a restaurant at Prithvi Theatre with Jennifer Kendal.
  • He established Offshoot, a line production company co-managed by his wife Mitali Kakkar, which handles ad films, documentaries, and corporate films.

Favourites

Favorite Activities
  • Gourmet cooking
  • Reading
  • Swimming
  • Snorkelling
  • Playing squash
  • Horse riding
  • Scuba diving

Style Quotient

Cigar SmokingHe is a cigar connoisseur and enjoys smoking cigars.

Some Lesser Known Facts

1. Kakkarโ€™s mother was of mixed Burmese and Maharashtrian descent, while his father was from Dera Ismail Khan, Pakistan.
2. He learned horse riding at the young age of three.
3. He was expelled from playschool but continued his education in a boarding school.
4. Kakkar's first crush was a household help, and he was protective of his mother after losing his father at age nine.
5. He changed his name to Robin while studying at Ferguson College.
6. He has dyslexia and has been open about this condition.
7. He is an avid scuba diver and marine conservation advocate.
8. He is a horse breeder.
9. He has been married to Mitali Dutt Kakkar for over 40 years.
Information on this page is collected from public sources and may not be 100% accurate. Report an error
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