Pradeep Rathod (Indian Businessman) Biography

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Other Name	Casserole King

Commerce graduate

Marital Status	Married

Father	Ghisulal Dhanraj Rathod (deceased)
Mother	Pampubenji Rathod
Siblings	Pankaj Rathod (younger brother, Joint Managing Director)
Spouse	Sangeeta Rathod
Children	Gaurav Rathod (Joint Managing Director of Cello) Karishma Rathod (Non-Executive Director of Cello’s Wim Plast Ltd)

Highlights	In 1988, took up the position of managing director at Wim Plast Ltd. Promoter of Wim Plast Ltd since 1988. Became the director of Sunkist Moulders Private Limited in 1990. Director role at Cello International Private Limited in 1991. Director of Cello Infrastructure since 2006. Director roles at Cello Capital and Cello Pens And Stationery since 2008. Director in other companies like R & T Houseware, Unomax Pens And Stationery, Unomax Sales And Marketing, and Deepgaurav Multitrade. Cello World debuted in the stock market on 6 November 2023, with a market value exceeding Rs 16,800 crore ($2.2 billion). Chairman and Joint Managing Director of Cello World. Over 40 years of experience in the plastic and thermoware industry. In FY24, invested INR 250 crore in a new glassware plant in Rajasthan, making Cello the only domestic consumer products company with in-house glassware manufacturing across all material types. Cello World launched over 700 new products in FY24. Cello World completed a INR 730 crore qualified institutional placement (QIP) following the 2023 IPO to expand distribution and manufacturing. Revenue grew 11% in FY24 while profit after tax increased 25%.

Highlights

In 1988, took up the position of managing director at Wim Plast Ltd.
Promoter of Wim Plast Ltd since 1988.
Became the director of Sunkist Moulders Private Limited in 1990.
Director role at Cello International Private Limited in 1991.
Director of Cello Infrastructure since 2006.
Director roles at Cello Capital and Cello Pens And Stationery since 2008.
Director in other companies like R & T Houseware, Unomax Pens And Stationery, Unomax Sales And Marketing, and Deepgaurav Multitrade.
Cello World debuted in the stock market on 6 November 2023, with a market value exceeding Rs 16,800 crore ($2.2 billion).
Chairman and Joint Managing Director of Cello World.
Over 40 years of experience in the plastic and thermoware industry.
In FY24, invested INR 250 crore in a new glassware plant in Rajasthan, making Cello the only domestic consumer products company with in-house glassware manufacturing across all material types.
Cello World launched over 700 new products in FY24.
Cello World completed a INR 730 crore qualified institutional placement (QIP) following the 2023 IPO to expand distribution and manufacturing.
Revenue grew 11% in FY24 while profit after tax increased 25%.

1. Pradeep Rathod is a billionaire entrepreneur.
2. He holds the position of Joint Managing Director and Chairman at Cello World.
3. Born into a Jain family in Sadri town, Rajasthan.
4. He started working at the company when he was 18.
5. Known as the Casserole King in the media.
6. Cello World expanded into the casserole market in the late 1980s.
7. The company offers a wide range of products including consumer houseware, writing instruments, stationery, and furniture.
8. In 2017, Cello World ventured into glassware and opal ware.
9. He is actively involved in the Badamia Charitable Trust as a trustee.
10. He serves as the President of the JITO Administrative Training Foundation.
11. Rathod is a director at the Tattva Foundation.
12. He received the Best Entrepreneur Award at the Maharashtra Achievers’ Award in 2018.
13. Additionally, he is a director at the Organisation of Plastics Processors of India (OPPI).
14. Finalist for EY Entrepreneur of the Year 2024 in India.