Humberto Cruz

Graphic Designer and Illustrator

American Salinas, California

Quick Info

ProfessionGraphic Designer and Illustrator
NationalityAmerican
BirthplaceSalinas, California

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Bio/Wiki

DescriptionSan Diego-based graphic designer and illustrator passionate about pop culture. Known for vibrant, colorful work embracing imagination and childhood aesthetics. Works under the studio name I Scream Colour and is known for spontaneous, quirky artwork influenced by pop culture, fashion and color.

Educational Qualification(s)

Field of studyGraphic design, studied in San Diego
College completion2007

Personal Life

Raised inTijuana, Mexico

Career

LocationSan Diego, California
Mediums
  • Pastels
  • Markers
  • Acrylics
  • Spray paint
  • Digital media
Specializations
  • Graphic design
  • Illustration
  • Pop culture art
  • Fashion illustration
Notable Collaborations
  • Face This
  • Chanel
  • Apple Music
  • Snapchat
  • Bvlgari
  • Rizzoli Publications
  • CASETiFY
  • David Guetta
  • Les Miss (I Scream Colour collection)
  • Karol G (graphic identity for the album Mañana Será Bonito)
Freelance startBegan selling printed T-shirt designs on Everpress in 2020, which supported his move to full-time freelance work

Favourites

Influences
  • Pop culture
  • Fashion
  • Color
  • 1980s and 1990s cartoons and music

Style Quotient

Artistic StyleSpontaneous, quirky, fun, enthusiastic, vibrant

Social Media

Instagramhttps://www.instagram.com/iscreamcolour/
Websitehttps://www.iscreamcolour.com/

Some Lesser Known Facts

1. Began posting drawings on Instagram around 2011, which later grew into the I Scream Colour brand
2. Worked in a grocery store job during the early years of his freelance career
3. Cites Alvin and the Chipmunks, Jem, and Dennis the Menace as childhood favourites
Information on this page is collected from public sources and may not be 100% accurate. Report an error
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