Jeevika Tyagi
Entrepreneur, Marketer, Reality TV Star

Indian Delhi

Quick Info

Profession	Entrepreneur, Marketer, Reality TV Star
Nationality	Indian
Date of Birth	09/10/1989
Age	36 years
Birthplace	Delhi

Do you like Jeevika Tyagi?

You can vote only once.

Bio/Wiki

Nickname(s)	Jeevi TVika

Physical Stats & More

Height	170 cm
Eye Color	Brown
Hair Color	Brown

Educational Qualification(s)

School	Delhi Public School, Vasant Kunj (1992-2007)
College/University	Imperial College London Drexel University, Philadelphia
Degrees	Bachelor of Arts (BA) in International Marketing and British Culture & Architecture (2009) BS/BA in Business Administration, Finance & Marketing (2007-2011)

Personal Life

Religion	Hinduism
Caste	Brahmin
Food Habit	Non-vegetarian
Tattoo(s)	On her left leg: A band On her right hand's ring finger: Her husband's name Aryan with three stars On her left hand's ring finger: Two Arrows On her right forearm

Relationships & More

Marital Status	Married
Affairs/Boyfriends	Aryan Chauhan
Marriage Date	02/02/2020

Family

Siblings	Himanshu Tyagi (elder)
Spouse	Aryan Chauhan (Artist, Model)
Children	Aavya (b. 21/10/2022)

Career

Overview	Jeevika Tyagi is the Co-Founder and CEO of aastey, India's first size-inclusive sustainable athleisure brand. She has made significant strides in entrepreneurship and marketing, starting her career with various internships and positions in high-profile firms. She co-founded Stappu Online Services in 2015 and later launched aastey, showcasing her journey through various esteemed roles in marketing and finance.
Notable Experiences	Worked as a Risk Management Intern at JPMorgan Chase & Co. Promoted to Solutions Center Analyst at BlackRock, assisting equity trading teams. Served as Marketing Manager at various organizations including Purple Squirrel Eduventures and New York Film Academy. Listed in the top 50 Empowering Women In Business by Insightsuccess.com. Served as Marketing Manager at New York Film Academy's Noida campus (2012-2013). Served as Marketing Manager at Purple Squirrel Eduventures, IIT Bombay (2014-2015). Co-founded Stappu Online Services Pvt. Ltd. in 2015. Served as CMO of Unifynd, a software company in Mumbai (September 2017 to December 2019). Worked as Marketing Lead at ZEE5 until March 2021. Founded and became CEO of UsherBae Productions, a Mumbai-based production house (April 2019). Co-founded aastey in January 2021 and appointed CEO in January 2022. Drexel Annual Award for Outstanding Contribution to International Understanding (2011). Winner: Startup Competition by Amazon Web Services and Weekend Ventures for Stappu (2015). Served as CMO of Adret Allayurveda Pvt. Ltd. (August 2016 to May 2017). Served as CEO of Adret Allayurveda Pvt. Ltd. (May 2017 to September 2017). Worked as Marketing Lead at ZEE5 (December 2019 to March 2021).
Recent Endeavors	Joined Shark Tank India seeking investment for Aastey but faced rejection, leading to public backlash against show editing. Participated in Reality Ranis of The Jungle. Co-founded and leads aastey as CEO, which crossed 1 Crore ARR within the first 6 months of launch and is growing at a 3x rate. Aastey became the first brand in India to launch sustainable activewear. Appeared on Shark Tank India Season 3 in 2024 seeking investment for aastey alongside co-founder Kanupriya Mundhra, though the pitch was rejected. Aastey has achieved an estimated net worth of 26 Crores and continues to expand its sustainable athleisure offerings.

Favourites

Beverage	Coffee
Travel Destination	New York
Sport	Football
Food	Margherita Pizza

Social Media

Instagram	https://www.instagram.com/jeevikatyagi/
Facebook	https://www.facebook.com/JeevikaTyagiOfficial
Twitter	https://twitter.com/tyagijeevika
LinkedIn	https://www.linkedin.com/in/jeevikatyagi
Official Website	https://jeevikatyagi.com

Some Lesser Known Facts

1. Grew up in Delhi, being part of her school’s Environment Council.
2. Graduated with Summa Cum Laude from Drexel University, actively involved in various student organizations.
3. Worked at Starbucks during college for training.
4. Moved back to India in 2012 to pursue a marketing career after a brief stint on Wall Street.
5. Idols in marketing include Guy Kawasaki and Angela Ahrendts.
6. Fluent in Hindi, English, and French and maintains a rigorous fitness regimen.
7. Has built two companies before aastey.
8. Hometown is Mumbai, Maharashtra.
9. Zodiac sign is Libra.
10. Gave up her career in Banking in New York to move to India and kickstart her career in the creative field.
11. Aastey was born as an idea during the pandemic but officially launched in August 2021.
12. Aastey focuses on size-inclusive sustainable activewear designed for all Indian body types.

Information on this page is collected from public sources and may not be 100% accurate. Report an error