Brian Niccol (American Businessman) Biography

Quick Info

Profession	Businessman
Nationality	American
Date of Birth	16/08/1974
Age	51 years
Birthplace	Orange Country, California, United States

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Bio/Wiki

Birth Name	Brian R. Niccol
Religion	Christianity
Food Habit	Non-vegetarian

Physical Stats & More

Height	6' 3" (192 cm)
Eye Color	Hazel Green
Hair Color	Salt and Pepper

Educational Qualification(s)

Degrees	Engineering from Miami University (1992-1996) MBA in Finance and Strategy from The University of Chicago Booth School of Business (2000-2002) Bachelor's degree in Marketing from Miami University MBA from The University of Chicago Booth School of Business ('03)
Colleges/Universities	Miami University, United States The University of Chicago Booth School of Business, United States

Relationships & More

Marital Status	Married

Family

Spouse	Jennifer Niccol
Children	3

Career

Overview	Brian Niccol has an extensive career in marketing and leadership in the fast-food industry. He began his career in brand management at Procter & Gamble for ten years. He joined Yum! Brands in 2005, holding leadership roles at Pizza Hut including Vice President of Strategy, Chief Marketing Officer, and General Manager. At Taco Bell from 2011, he served as Chief Marketing and Innovation Officer (2011-2012), President (2013-2014), and CEO (2015-2018), where he repositioned it as a lifestyle brand, launched breakfast menu, led social media and digital innovation across 7,000 restaurants. He joined Chipotle as CEO and director in March 2018, became Chairman in March 2020, and served until August 31, 2024, leading growth, digital innovation, menu expansion, and international growth. He started as chairman and CEO of Starbucks on September 9, 2024.

Overview

Brian Niccol has an extensive career in marketing and leadership in the fast-food industry. He began his career in brand management at Procter & Gamble for ten years. He joined Yum! Brands in 2005, holding leadership roles at Pizza Hut including Vice President of Strategy, Chief Marketing Officer, and General Manager. At Taco Bell from 2011, he served as Chief Marketing and Innovation Officer (2011-2012), President (2013-2014), and CEO (2015-2018), where he repositioned it as a lifestyle brand, launched breakfast menu, led social media and digital innovation across 7,000 restaurants. He joined Chipotle as CEO and director in March 2018, became Chairman in March 2020, and served until August 31, 2024, leading growth, digital innovation, menu expansion, and international growth. He started as chairman and CEO of Starbucks on September 9, 2024.

Social Media

LinkedIn	https://www.linkedin.com/in/brianniccol

Some Lesser Known Facts

1. Joined Procter & Gamble in 1996, where he represented ThermaCare for two years.
2. Held the role of vice president of strategic marketing at Yum! Brands from 2005 to 2007.
3. Played a key role in increasing sales at Pizza Hut during the Great Recession.
4. Worked as the chief marketing officer of Pizza Hut before advancing to general manager.
5. Became chief marketing and innovation officer at Taco Bell in October 2011.
6. Served as the president of Taco Bell until early 2015.
7. Took charge as CEO of Chipotle Mexican Grill in 2018 and significantly improved the company's market position.
8. Recognized in 2019 as one of The Bloomberg 50 and honored as Fortune’s Businessperson of the Year.
9. Listed among the University of Chicago Booth School of Business’s Distinguished Alumni in 2020.
10. In 2021, acknowledged as one of Eating Well’s American Food Heroes.
11. Announced in August 2024 as the incoming chairman and CEO of Starbucks, with a notable salary and bonus package.
12. Member of Phi Delta Theta fraternity from Miami University.
13. Serves as a director on the board of Walmart, joining in 2024 on the Technology and eCommerce and Compensation and Management Development committees.
14. Served as a director of Harley-Davidson, Inc.
15. Under his leadership at Chipotle, the company more than doubled in size, pioneered digital innovation, introduced new menu items, expanded internationally, and received recognitions including Fortune's Most Admired Companies, Forbes' Best Employers for Diversity, Fast Company's The World's Most Innovative Companies, and Newsweek's America's Most Loved and Most Responsible Companies.

Brian Niccol Businessman American Orange Country, California, United States