Apoorva Mukhija

Digital Content Creator, Model

Indian New Delhi

Quick Info

ProfessionDigital Content Creator, Model
NationalityIndian
Date of Birth28/07/2001
Age24 years
BirthplaceNew Delhi

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Bio/Wiki

Other NameKaleshi Aurat, Rebel Kid

Physical Stats & More

Height5' 6" (168 cm)
Eye ColorBrown
Hair ColorBrown

Educational Qualification(s)

College/UniversityManipal University, Jaipur
DegreeBachelor of Technology in Computer Science
SchoolDelhi Public School, Panipat, Haryana (Class 11-12)

Personal Life

SchoolDelhi Public School, Panipat, Haryana (2016-2018)
Raised inNoida

Relationships & More

Marital StatusUnmarried
Affairs/BoyfriendsUtsav Dahiya (ex-boyfriend)

Family

FatherGovernment employee
MotherAnita Mukhija (teacher)
Siblings1 younger brother

Career

DebutYouTube video: If Beauty Gurus Were Honest (2019)
Awards
  • 2023: Exhibit Award
  • 2024: Whos Next Influencer Award for Story Teller of the Year
  • 2024: Entrepreneur India Award for Rising Star of the Year
  • 2024: Cosmopolitan Blogger Award
Professional Experience
  • Started uploading rant videos, skits, and mini vlogs on YouTube at 18, gaining immense popularity.
  • Worked with brands like Nike, Kate Spade, Amazon, Meta, and Maybelline.
  • Appeared in various TV commercials, including Flipkart.
  • Joined The Spparks Foundation, Singapore as a web development intern for 3 months in January 2021.
  • Served as a marketing intern at MX TakaTak from April to July 2021.
  • Worked as a full-stack developer at CodeMath in Gurugram for a month in mid-2021.
  • Was a social media marketing intern at Swiggy Dineout from December 2021 to February 2022.
  • Started creating reels on Instagram focused on comedy, fashion, and lifestyle in 2021.
  • Employed at Dell Technologies, Bengaluru as an associate sales engineer analyst since February 2022.
  • Featured in The Top 100 Digital Stars List in 2022 and 2023.
  • Appeared on Hindi talent show ‘India’s Got Latent’ in 2025.
  • Acted in Hindi web series 'Baat Pakki Season 1' in 2025.
  • Walked the ramp in various fashion shows.
  • Worked with 150+ brands including Netflix, Nike, Google, Meta, Amazon, Kate Spade, and Maybelline.
  • Employed at Dell Technologies, Bengaluru as a Sales Engineer Analyst in the data protection division (February 2022 onwards).
  • Acting debut in Hindi web series 'Who's Your Gynac' (2023).
  • Walked the ramp for designer Tarun Tahiliani (2024).
  • Appeared on reality show 'The Traitors' hosted by Karan Johar.
  • Quit her corporate job at Dell to pursue full-time content creation.
  • Featured in a YouTube drama series by TerriblyTinyTales, sponsored by Manyavar-Mohey.
Earnings
Instagram ReelsRs. 2-6 lakh per reel
Instagram StoriesRs. 2 lakh per 30-second story
YouTubeUp to Rs. 5 lakh per month
Brand DealsRs. 8-10 lakh per brand
Daily IncomeApproximately Rs. 2.5 lakh
Net Worth (2025)Estimated Rs. 41 crore
Social Following
Instagram2.6 million followers
YouTube50,000+ subscribers

Some Lesser Known Facts

1. Apoorva grew up in Delhi before moving to Mumbai.
2. She has a collection of tattoos, including a snake on her left middle finger, chaos on her left forearm, 2 butterflies on her right ribs, and a heart on her left collarbone.
3. She enjoys traveling and participating in adventure sports.
4. Often seen enjoying wine at events.
5. During an event in 2025, she faced public teasing linked to her ex-boyfriend, which led to a viral incident.
6. She started content creation during the COVID-19 lockdown as a way to heal from a breakup.
7. Her mother was a non-conformist who stood against societal expectations, influencing Apoorva's unconventional career path.
8. She has spoken openly about the challenges of dating in Mumbai when people recognize her from her online persona.
9. Studied in Ghaziabad until 2012, then attended Convent of Jesus and Mary in New Delhi for middle and early high school.
Information on this page is collected from public sources and may not be 100% accurate. Report an error
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