| 1. Her father's business has shaped her entrepreneurial mindset. |
| 2. Her mother works as a dentist. |
| 3. She collaborated with the Clinton Administration after completing her studies. |
| 4. In 2004, she established Kinis Software Solutions Pvt. Ltd. |
| 5. She was a co-founder of MyDala in 2009. |
| 6. She collaborated with the Clinton Administration on an initiative called Springboard which helped women entrepreneurs raise funds. |
| 7. She founded Kinis Software Solutions, a digital technology content company, which she later sold to American marketing firm Obiyo. |
| 8. She co-founded MyDala in 2009 with her husband Arjun Basu, which became India's largest local services marketing platform. |
| 9. She founded She Capital in June 2018, an early-stage diversity fund that invests in consumer-led businesses with women in leadership. |
| 10. She is a trained yoga instructor. |
| 11. She enjoys sushi and likes to run. |
| 12. She was among the first female startup founders in India. |
| 13. She was ranked amongst the Top 7 women CEOs located outside the US by Crunchbase in 2018. |
| 14. She was a judge on a startup reality show on MTV called Dropout Pvt. Ltd., similar to Shark Tank. |
| 15. She is part of Businessworld's ACCELERATE program to support women in starting and managing new business ventures. |
| 16. She has spoken at high-profile events including WIRED Retail (London), TEDx IIM Indore, One Globe Conference, BusinessToday – Most Powerful Women in Indian Business, TechCrunch Bangalore, and GMIC Beijing. |